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How to Turn Customers into Raving Fans with One Email

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This last Christmas, my wife and I ordered some Baylor University fan gear from Fanatics. My experience wasn’t bad, although I do remember thinking the shipping seemed unusually slow.  I chalked it up to the holidays and really didn’t think much about it.  The sweatshirt, cap, and other things I bought were good quality and, overall, [...]

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Will Ratliff
Will Ratliff is the founder of Lead by Adventure, an organization dedicated to training and resourcing next-generation teams and leaders through the use of varied leadership games and team building activities. He is an avid reader, coffee lover, adventure-seeker, husband and father.

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